Considered the best shoes in the world for growing feet, Bobux is a beautiful brand and had a unique story to tell! We worked closely with their team to improve their online presence through both paid advertising and organic social media strategies. Our approach began with a comprehensive analysis of their target audience and their competitors in the market. We then put together a plan to culturally adapt this New Zealand brand to fit the US market and its nuances. From there, we developed customized campaigns and content that aligned with their brand messaging and goals. Through targeted ad placements and creative content creation, we were able to increase their online reach and engagement, ultimately leading to increased sales and customer retention. Overall, our collaborative efforts helped Bobux’s unique brand story to rapidly spread across the US market and get into the hands of young moms and cute kiddos in all 50 states!